BaeBrow Hold Up! Plus Brow Wax

Style today. Grow tomorrow. 

Meet the brow wax that does double duty. Hold Up! Plus gives you those gorgeous, fluffy, laminated-looking brows you love — but this upgraded formula takes it one step further with a powerful brow growth complex built right in. Style and nourish every single day, and watch your brows get fuller over time. 

Completely transparent, non-sticky, and fragrance-free, it delivers a flexible hold that keeps brows lifted and groomed without any crunchiness, flaking, or stiffness. A little goes a long way, and the jumbo size means you won't be running out anytime soon.

Why you'll love it:

• Flexible, all-day hold with zero stickiness or flaking
• Infused with Biotinoyl Tripeptide-1 to support fuller, thicker brows over time
• Panthenol (Pro-Vitamin B5) nourishes and strengthens brow hair
• Fragrance-free — perfect for sensitive skin
• Transparent formula suits every brow colour
• Jumbo size for long-lasting use

How to use: Using a spoolie or dual angled brush, pick up a small amount of product — a little goes a long way! Brush through brows using upward and outward strokes to lift and shape. For a sleek, polished finish gently press brow hairs down. Always apply to clean, dry brows for best results.

Pro tip from your Raine Artistry team — use Hold Up! Plus to lift and shape your brows first, then go in with the BaeBrow B-Liner Ultra Thin Pencil to add hair-like strokes and fill in any sparse areas for a fuller, natural-looking brow in seconds!